Inside Mobile Singapore

The app marketing industry is on a massive growth path. App Annie predict that app store revenues will grow 30% year on year to surpass $110 Bn in 2018. Huge growth also presents complexities & challenges, such as cross platform attribution, ad fraud, a fragmented ecosystem and the walled gardens. We have gathered some of the sharpest minds in mobile to discuss these challenges, and offer best practices and hacks to succeed and grow your brand through app marketing.

Please join us for an evening of wine, canapes and geek speak on the mobile landscape.

5.30pm - 6.00pm:
Registration & networking, drinks and canape reception

6.00pm - 6.15pm:
Welcome: Chris Steedman, Managing Director, APAC, M&C Saatchi Performance

6.15pm - 7.00pm
Panel discussion “How to win in mobile attribution”:
Moderator: Kabeer Chaudhary, Managing Partner, M&C Saatchi Performance
Daniel Kahtan, Senior Director of Global Agency Alliances, Appsflyer
Joon Gyung (Josh) Jang, Regional Sales Director, Korea and SEA, Adjust
Garrett MacDonald, EVP Strategic Sales, Kochava
Alvin Kim, Managing Director, Korea and SEA, Singular
Bryan Kim, Head of Korea and Japan, Branch

7.00pm - 7.30pm
Panel discussion “Decoding App Growth”:
Moderator: Kabeer Chaudhary, Managing Partner, M&C Saatchi Performance
Kern Hoh, Associate Director, Zalora
Arun Kumar, Head of Digital Marketing, Carousell
Liviu Nedef, Regional Marketing Director, HOOQ
Yanhuang Lu, Performance Marketing Lead, Redmart
Kuo Lumpur, Growth Marketing Manager, GuavaPass

7.30pm – 9.00pm
Drinks and canapes & networking

If you have any questions contact mila.strokova@mcsaatchiperformance.com.


* Please note, this event brand focused with limited capacity. Our marketing team will be in touch to confirm your space.
  • The event description was updated. Diff#379912 2018-10-18 04:41:02
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Thu Oct 18, 2018
5:30 PM - 9:00 PM SGT
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Venue Address
1 Keong Saik Road Singapore
M&C Saatchi Performance APAC